The Effectiveness of the TMDA Community Health Education Programme in Enhancing Awareness and Safe Use of Erectile Dysfunction Medicines

Main Article Content

Gaudensia Simwanza
Kaanaeli Kaale
https://orcid.org/0000-0003-0428-4031

Abstract

This study evaluated the effectiveness of the TMDA na Jamii Health Education Program in increasing awareness and promoting the rational use of erectile dysfunction (ED) medicines. Adopting a mixed-methods approach, the research pursued three objectives: (1) to assess the level of engagement with the program among ED medicine users, (2) to measure changes in users’ awareness regarding ED medicines attributable to the program, and (3) to determine the extent to which individuals apply program information in the rational use of ED medicines. Results indicated that all respondents accessed the program through various media, including ITV, Azam, TBC One, and YouTube. Higher educational attainment was associated with seeking more detailed information. Although participants generally demonstrated strong knowledge of ED causes, treatments, side effects, and misuse risks, only 23% consistently adhered to medical instructions, primarily due to a lack of steady sexual partners. Of the 120 respondents, 23% reported one year of experience using ED medicines, 19% two years, 29% three years, and 28% over three years. Regarding specific medicines, 74% reported using Sildenafil, 58% Tadalafil, 49% Vardenafil, 86% Maasai herbs, and 98% Congo dust, with many combining pharmaceutical and traditional remedies. Notably, most users were unaware of the risks associated with such combinations, reflecting a gap in the program’s content. To enhance impact, the program should expand to address traditional remedies, offer partner counseling, and specifically educate women to support ED patients. Broader educational efforts to reduce stigma and misconceptions will further empower open dialogue on men’s health and improve overall health outcomes.

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How to Cite
Gaudensia Simwanza, & Kaanaeli Kaale. (2026). The Effectiveness of the TMDA Community Health Education Programme in Enhancing Awareness and Safe Use of Erectile Dysfunction Medicines. Technium Social Sciences Journal, 80(1), 121–137. https://doi.org/10.47577/tssj.v80i1.13353
Section
Education
Author Biographies

Gaudensia Simwanza, Open University of Tanzania

Gaudensia Simwanza is an accomplished communication and regulatory affairs professional with over 19 years of experience at the Tanzania Medicines and Medical Devices Authority (TMDA). As the Manager of Communication and Public Education, she leads the Authority’s strategic communication and public education initiatives, playing a pivotal role in enhancing public understanding of TMDA’s mandate and activities. Simwanza holds two master’s degrees: an MBA in Marketing from the University of Dar es Salaam and a Master of Arts in Mass Communication from the Open University of Tanzania. She also earned her Bachelor of Arts with Honours in Mass Communication from St Augustine University of Tanzania. Throughout her distinguished career at TMDA, Simwanza has developed deep expertise in public communication, stakeholder engagement, and regulatory affairs. Her leadership has been instrumental in advancing the Authority’s objectives through effective public education campaigns and information dissemination strategies. Beyond her work at TMDA, Simwanza is actively involved in addressing antimicrobial resistance. For the past three years, she has served on the Antimicrobial Resistance Multi-Sectoral Coordinating Committee (AMR MCC). Currently, she chairs the AMR MCC Awareness Technical Working Group, overseeing national efforts to raise awareness about antimicrobial resistance. Simwanza is widely recognised for her visionary leadership, strategic communication acumen, and unwavering commitment to promoting public health through.

Kaanaeli Kaale, St. Augustine University of Tanzania

Dr. Kaanaeli Bariki Kaale is a distinguished senior lecturer in the Department of Mass Communication in the School of Communication Studies at the St. Augustine University of Tanzania, where she combines academic rigour with a deep commitment to societal transformation. Holding a PhD in Media and Communication, she specialises in communications for development, media ethics, media freedom, and the study of media’s role in social and cultural dynamics. Her expertise also extends to political communications, multimedia, media ethics, gender, and visual communication. Dr. Kaale is recognised for her innovative research approach: exploring how media can be harnessed as a tool for positive change, advocating for ethical journalism, amplifying marginalised voices, and promoting democratic engagement across diverse communities. She has published numerous articles and delivered keynote speeches that inspire both students and colleagues to pursue the media’s power responsibly and creatively.

Beyond the lecture theatre, Dr Kaale serves as a mentor to emerging scholars, fostering the next generation of media professionals who will champion transparency, inclusivity, and sustainable development. Her work is grounded in a vision of communication that empowers, connects, and elevates voices across Tanzania and beyond.  She believes that clear verbal language is vital for effective human and mass communication. Clear language serves as a powerful tool that fosters understanding, minimises misunderstandings, and enables people to connect and share ideas confidently with society.

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